Essentials of public health and healthcare management

This book is the second of а series for dental students and dental practitioners, including as well: “Essentials of social medicine and medical ethics” and “Essentials of dental public health and dental practice management”.

It assists students in their preparation for the final course examination on the subject «Public Dental Health», as well as graduate doctors of dental medicine to build their professional practices and integrate internationally.

The dynamics of the profession of «Doctor of dental medicine», in the context of the European integration and the challenges of the globalizing market of dental care require the provision of knowledge, professional skills, and motivation to dental students and dental practitioners in the following areas: Development of healthcare as part of the development of society; Management of the health system; Preparation of the Doctor of Dental Medicine as a member of a regulated profession; Management of dental practice in the real social and market environment; Partnership in the implementation of community measures relevant to individual and public goals for better oral health. 

PREFACE
PART ONE: HISTORY, PRESENT, AND PERSPECTIVES OF DENTISTRY
Chapter 1; HISTORY OF DENTISTRY AND DENTAL MEDICINE
1. Key facts and personalities in dental history
2. Dental profession
3. Academic dental education
4. Postgraduate and continuing dental education
5. Dentistry, stomatology and dental medicine in Bulgaria
6. Dental education in Bulgaria
Chapter 2; DENTISTRY AND DENTAL MEDICINE IN THE EU
1. Foundations, values, structure, and institutions of the EU
2. Healthcare systems, oral health, dental care in the EU
3. Dental education in the EU
4. Social and health reforms in Bulgaria relevant to its membership in the EU
Chapter 3; INTERNATIONAL COOPERATION IN HEALTHCARE
1. Necessity and prerequisites for international cooperation
2. Medicine and healthcare issues of cooperation
3. Dental/Oral health and international cooperation
4. Nature of international organizations
5. Features of prospective international cooperation
PART TWO: PUBLIC HEALTH AND HEALTHCARE
Chapter 4. SOCIETAL AND SYSTEMIC SCOPE OF PUBLIC HEALTHCARE
1. Societal structure, basic features
2. Healthcare system as an element of the societal structure
3. Functioning of the healthcare systems
4. Public healthcare and civil society
Chapter 5 THE LEGISLATIVE BASES OF HEALTHCARE
1. Legislative bases of social governance
2. Legal norms and regulations
3. Hierarchy of legal norms
4. Health as an area of legal regulations
5. Harmonization with European legislation
6. Professional liability
Chapter 6 HEALTHCARE MANAGEMENT
1. Definitions of terms and basic management concepts
2. Characteristics of the organizations
3. Decision making process. Management cycle
4. Healthcare management
Chapter 7 FINANCING OF HEALTHCARE
1. Healthcare systems and financing models
2. Changing financing model as part of the social transition
3. Principles of social health insurance
4. Legislative regulation of financing
5. National Framework Agreement
6. Financing of dental care
Chapter 8 DENTAL HEALTH SERVICE
1. Structure of dental health service
2. Healthcare delivery and health policy
3. Healthcare professionals and staff
4. Healthcare services
Chapter 9 MANAGEMENT AND MARKETING OF DENTAL PRACTICE
1. Definitions and concepts
2. Basic marketing concepts/orientations
3. Marketing of services
4. Marketing of the dental practice
5. Dental practice as a business enterprise
6. Dental practice management. Ups and downs basic factors
BIBLIOGRAPHY
APENDICES
1. DEFINITIONS OF TERMS
2. ABBREVIATIONS
3. LIST OF FIGURES AND TABLES